Group Admins
Reminder To Big Media: Pulling Shows Off Hulu Boosts Piracy
Public Group active 9 years, 5 months ago agoThe current reality for Rede video watchers: Dealing with the fact that full episodes of your favorite performance could get yanked off legit sites like Hulu whenever the rights holders feel like it.
Like this month’s removal of almost three seasons of FX’s “It’s Always Sunny In Philadelphia” from Hulu. (Now back, temporarily.)
We don’t know specifically why FX asked Hulu to pull “Sunny.” But we assume — like recent Apple (AAPL) iTunes and Netflix (NFLX) streaming movie removals — that it has to do with the fact that offline revenues from DVD sales, rentals, televisor syndication, etc.
are still more important to media companies than the tiny trickle of ad revenue they get from sites like Hulu.
Fair enough. But if FX insists disponível yanking “Sunny” from Hulu, it’s going to have to deal with the fact that it’s going to boost piracy, not just DVD sales.
People use Hulu because it’s free, easy to use, and good quality. But mostly because it’s free. The next easiest, freest option for many Hulu users — people comfortable with watching telerreceptor na Into the Badlands seasons Internet their computers — isn’t driving to Best Buy (BBY). It’s ao preço de Firefox trip to The Pirate Master Handgun Accuracy dvd to buy Bay.
We assume media execs know about this, and that the economic tradeoff is worth it for now — sacrificing some viewers and their ad revenue to BitTorrent to inch up DVD sales — or whatever. But when will Anne of Green Gables The Complete Collection dvd box set that tradeoff swing the other way?
See Also:
Hulu: Sorry About Deleting Those ‘Sunny’ Episodes
Hulu Hangs Na Internet To Most Of Its Election Viewers
Hulu CEO: Overseas Access Coming, Someday
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